I can’t say I’m a huge Firefox plugin junkie… I usually have a tool bar or two running, and maybe a few other utilities (such as the PPC Webspy tool I reviewed here)… but when something catches my attention because I know it’s going to save me time, I’ll probably check it out.

So tonight, I was browsing around Aaron Wall’s SEOBook (great site for keyword analysis) – & found he’s released a pretty nifty tool called, appropriately, “The SEO Toolbar“.

I installed it, and really like it so far – not only does it include a lot of regular tools (PageRank display, Yahoo & DMOZ directory listings info) but goes beyond that and includes specially-designed IM tools such as Aaron’s special “SEO XRay”,  Search Engine Rank Checker, and even built-in RSS reader to help keep tabs on all the latest IM news from your favorite sites (like this one ).

The Site Compare tool is really handy if you want to see how two sites stack up in terms of pretty much all SEO factors – makes it really easy to see where you might want to make changes your site to rank better with the search engines.

If you’re not doing SEO because you’re doing arbitrage or something else that doesn’t involve putting up a website for any reason, you may decide to pass… but for everyone else, this toolbar is going to save you time when it comes to SEO tasks.

Aaron Wall’s Firefox SEO Toolbar: http://tools.seobook.com/seo-toolbar